Search engine optimization is not something that you can do in an afternoon, but it's not impossible either! In this article, we'll show you the basics of creating a search engine optimization strategy for your website. 

The reality is that if your business doesn't have an effective search engine optimisation strategy, it's going to suffer in the years ahead. What does that mean for you? First and foremost, it means that your website is going to be harder and harder to rank in Google searches. And secondly, it means that potential customers are going to be less likely to find you.

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Creating a successful SEO strategy for your business can be challenging, but it's important to remember that there are no "one size fits all" solutions. What works for one business might not work for another and vice versa. 

To create the best possible SEO strategy for your business, you'll need to do your research and understand the various factors that contribute to search engine rankings. You'll also need to be able to measure the success of your efforts and adjust your strategy as necessary. Here are a few tips to help you get started:

1. Make Sure Your Site is crawlable By creating a well-designed site, you'll make it easier for search engines to index and crawl your content. This means that they'll be able to find and rank your content more easily. 

2. Choose Appropriate Keywords When optimizing your site, you'll want to select keywords that are relevant to your business. However, be sure not to over-optimize for keywords – using too many can actually hurt your ranking in search engines.