When you're doing self-publishing, there are a few things to keep in mind and avoid making mistakes. For those who have never written a book, or who have never written anything substantial, it's hard to imagine how much fun it will be to see your work in print. If you really take a step back and think about it, it's a phenomenal achievement and the feeling of joy and accomplishment it brings is almost unimaginable. You can consider The Independent You publishing that provides self-publishing services to writers.
Unfortunately, there are so many incredibly talented writers who do all the hard work of writing a book and then shoot themselves. Your book never gets the recognition it deserves, and the window of opportunity is over. So without further, let's take a look at some very important factors that writers need to consider when planning to publish their own book.
- Identify exactly who your target audience is
Once you've finished your book and it's ready for the market, you need to think carefully about what your goals will be. This is the stage where you need to set a price, and yes, the type of audience you are targeting will play a big role. For example, seniors are often reluctant to spend money. They mostly live in retirement and need to keep track of their expenses, and when they have the slightest inkling that your book is too expensive, goodbye to sales.
Distributing your book to major retail chains is not always the easiest way to get it out, nor is it the smartest option. Thinking outside the box can reveal some creative ways to get your work done.
As with almost any product, books must of course be advertised effectively. And you need a budget. In fact, your first book is the biggest challenge, not only writing it but also selling and promoting it. Just because you're a great writer doesn't mean you're a great marketer. The good news is there are so many things in life that you can learn all the tricks of the trade.