Augmented Reality (AR), is the merging of the real with the virtual. Augmented Reality (AR) is the blending of real and virtual elements. We will be taking a look at some AR tools that are currently available.

Augmented reality applications are slowly but surely paving the way for virtual dependence. Because of its efficiency and interactivity, augmented reality is being adopted by many technologies. In the next few years, our routine ways of doing things will change.

Most cameras and smartphones use face-tracking technology. The camera can recognize and track the human face. It has made it so easy to take photos, and also improved the quality. The camera automatically adjusts focus, exposure, and color balance.

Interactive products animations are one of the most powerful tools in augmented reality marketing. Marketers can create 3D animations and 360-degree animations of products using digital photo studios. 

Customers can use their computer mouse to rotate these virtual product animations. This is very similar to holding the product in your hands and looking at it from every angle. Interactive animations such as these can increase customer conversion.

The world is slowly changing with Augmented Reality. It is possible to predict the future. With augmented reality, you can use your voice or your hand to control everything. Tomorrow, for example, you may be able to take photos with your hands or play multiplayer games on hologram battlefields… the possibilities are limitless.